Confusing messages in packaging

I had a total impulse buying moment at Powell’s today.  And all stuff for me.  It’s the worst.

But anyway. I was seduced by this Tangle Art kit, inspired by Zentangle, which I learned about through Postcrossing.
 

On the front there is talk of a 40-page book!
 
On the back, it has become a 33 page book.  Plus 7 blank sketchbook pages.